Reach HCPs Through Medical
Marketing & Advertising
Pri-Med’s medical marketing and advertising options connect your brand with primary care clinicians either at in-person conferences or online. Meet clinicians where they are most engaged and browse our sponsorship options
200,000
primary care clinicians in
Pri-Med’s national database
20,120
MDs,DOs,NPs,PAs that completed an online course with Pri-Med in 2026
13
conferences a year, in cities across the U.S.
Medical Advertising Opportunities by Channel
Exhibit Booths
Conference Sponsorships
Industry Theaters
Virtual Theaters
Digital Sponsorships
Research & Analytics
NEW CASE STUDY
Scaling PCP Reach: How a Multichannel Theater Strategy Unlocks Incremental Audience
See how combining virtual and in-person Industry Theaters delivered 3,812 unique clinicians with just 1.3% audience overlap.
Why Healthcare Advertising with Pri-Med Works
99%
of conference attendees are based in the U.S.
95%
of conference attendees are prescribers
65%
of Pri-Med’s audience identifies as “no-see” or restricted
Frequently Asked Questions About Medical Marketing & Advertising
What is medical marketing?
Medical marketing is how healthcare brands build awareness and generate leads among clinicians and other healthcare professionals. Pri-Med offers medical marketing programs that reach primary care clinicians through conferences, industry theaters, virtual theaters, in-person sponsorships, digital sponsorships, and market research.
What types of medical advertising does Pri-Med offer?
Pri-Med offers medical advertising across five channels: exhibit booths at annual and regional conferences, conference sponsorships, industry theaters, digital sponsorships (such as the Morning Report newsletter, podcasts, and sponsored emails), and research and analytics. You can use one channel or combine several.
How can I advertise to primary care physicians, NPs, and PAs?
Pri-Med’s national database includes more than 200,000 primary care clinicians, including MDs, DOs, NPs, and PAs. You can reach them in person at 13 conferences a year, online through newsletter, podcast, and email sponsorships, or through virtual and in-person industry theaters.
How much does healthcare advertising at a medical conference cost?
Conference sponsorships are offered at a range of price points: under $10K, $10–$20K, and above $20K. Exhibit booth pricing is listed in the annual prospectus. Contact Pri-Med or download the 2027 Prospectus to see current options.
Can I combine in-person and digital healthcare advertising?
Yes. Pri-Med’s multichannel theater case study found that combining virtual and in-person Industry Theaters reached 3,812 unique clinicians with only 1.3% audience overlap. That means each format reached mostly different clinicians, which increased total audience.
What’s the difference between annual and regional conferences for exhibitors?
Annual conferences take place in five major U.S. cities, last 2–3 days, and bring together 1,200–3,500 clinicians. Regional conferences take place in eight cities, last 1–2 days, and draw 220–400 clinicians in a single learning track, with nearly half of attendees practicing within 25 miles.
How do I get started with medical marketing at Pri-Med?
Submit a request for information, and the Pri-Med team will help you match channels to your objectives and budget. You can also download the 2027 Prospectus to review conference options first.
