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In-Person Industry Theaters, Available at All Pri-Med Conferences

Industry Theater Presentation

Inform a Captive Clinician Audience About Your Product

Whether your brand’s goal is to highlight the benefits of your product, demo a service, or build awareness about a particular disease state, Pri-Med facilitates the sharing of information among clinicians to help them provide the best care for their patients.

On average, subject familiarity among learners increased from 31% before attending an Industry Theater to 75% after attending, a 146% increase.*

146%

In 2019, Pri-Med’s average theater attendence was 101% to goal.**

101%

63%

of clinicians who attended a pharmaceutical company Industry Theater were likely to prescribe their products more frequently.***

High Theater Attendance

Pre-conference promotion via pri-med.com and email campaigns to registered attendees

Inclusion in the conference guide and onsite signage

Pre-registration pathing capabilities

Client distribution of additional tickets also available onsite

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Pri Medwestindustrytheater

Unparalleled Service and Clinician Forum

At Pri-Med, we consistently reach our theater attendance goals, making it an ideal forum for sharing your product or service with a captivated audience of primary care clinicians. Additionally, our multi-platform approach allows you to further increase brand awareness with additional touchpoints before and after the conference.

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Increase ROI on Theater Investments

Post-Theater email to attendees after the meeting to encourage follow-up with brand rep

Theater Retention Survey, deployed 3 weeks after a Theater, provides data to gauge attendees’ retention and impact of education

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We participated in the Passport Program and it brought a ton of people to the booth to discuss our product. Our booth was located in a great spot! We also had a theater, which brought another 200 people to listen to our speaker.

2019 Pri-Med Exhibitor

Pricing varies depending on the size of the theater purchased. Please contact Pri-Med for pricing details.
*Source: Pri-Med 2019 Product Theater Survey Results – Tableau 7/23/19
*Source: Pri-Med 2019 Theater Summary Result – Tableau 4/17/2019
**Source: Pri-Med 2018–2019 Live Event Attendee Demographics — Tableau, and Product Theater Survey Results — Tableau

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